#Best time to post on linkedin monday how to
#Best time to post on linkedin monday software

Only you can determine which times your connections are most active on LinkedIn. So while they are a great guide, they won’t be as accurate since they’re not based on your audience. But knowing when to post your content will give you a better chance of connecting with your audience.Īs we’ve mentioned earlier, the posting times suggested in this post are based on data collected by different sources. There are plenty of ways to get better user engagement on LinkedIn.

#Best time to post on linkedin monday how to

Here’s how: How to find the best times to post on LinkedIn This isn’t that hard to accomplish especially if you’re using the right tools. Using this method, you’ll gain all the data you’ll need to set up a posting schedule that works for you. What you need to do is to conduct your own experiments and gather information about your audience’s LinkedIn habits. Meaning they’re using their audience to figure out when’s the best time to post on LinkedIn.Īnd what happens if you’re also targeting folks who live outside the United States? Having to deal with different time zones means the suggestions you just read won’t work since they’re too focused on the local US market.īut wouldn’t it be better if you can use your own data so you can schedule posts based on when your specific followers are most active on LinkedIn? But there’s a catch - these are all based on someone else’s data. Do your own experimentsĪll these posting time suggestions are great. Those who are in the healthcare and education industries will want to try posting from 10 AM to 2 PM.

#Best time to post on linkedin monday software

HubSpot further adds that those who belong to the software and media company sector will check their social media platforms in the morning. People usually take coffee breaks early to mid-afternoon so it’s not a bad idea to schedule posts to go live then. So it’ll be better to post your content during lunch hours - either that or do it before work. After all, browsing LinkedIn would be frowned upon if they do it while working. Regular LinkedIn users will be pickier about when they go online on the platform. That’s definitely not the case for companies that are directly targeting consumers (B2C). Business accounts on LinkedIn are usually managed during office hours. Why? Because there’s a great chance that your target audience will be online during those times. If you’re running a business and you’re using LinkedIn to sell directly to other businesses (B2B), you can post on LinkedIn during business hours. But according to HubSpot, users will log into LinkedIn at different times based on what industry they belong to. So far, we’ve talked about posting schedules for a general audience. For now, let’s look into how you can determine the right time to post on LinkedIn based on the industry you’re in. We’ll elaborate on this a bit further later on. That’s because they are relying on their own data, not yours. The ideal LinkedIn posting schedule as recommended by experts might not work for you. This is also the reason why posting on weekends might not work out for you.

Since you’re dealing with working professionals, they’re more likely to be active on social media during work hours. You’ll have more luck reaching your target audience if you post during work hours. You want to post content Tuesdays to Thursdays around 9 AM. While all three sources offer slightly different answers, one thing’s for certain: They go on to say that the worst time to post on LinkedIn is on weekends or anytime outside of business hours. However, they say that marketers found success by posting around 8 AM to 2 PM from Tuesdays to Thursdays.

People over on HubSpot recognize that there’s no one answer that’ll work for everyone. I’ve actually been seeing improved engagement on Sunday evenings, too.” HubSpot To quote Beable, “The majority of our audience is in North America, so I tend to plan posts around early morning PST… We post at weekends, too, but at a reduced cadence, and later in the morning. But since the pandemic, activity has been more sporadic and spread out over the day. Traditionally, posts perform better during mornings, lunch, and evenings. However, Hootsuite Social Marketing Strategist for Europe, Middle East, and Africa Iain Beable says that the pandemic has changed how LinkedIn users consume content on the platform.

HootsuiteĪccording to Hootsuite, the best time to post on LinkedIn is 9 AM on Tuesdays and Wednesdays. It also tracks that there’s much less engagement on weekends when people are away from work. Since LinkedIn is a career-centric platform, it makes sense that most of the interactions happen on weekdays during work hours. When shouldn’t you post? Sprout Social says that Sundays are not optimal for LinkedIn posts.